Top 5 Hasbro Games Performance in Mexico Q4 2022

In Q4 2022, the top 5 Hasbro games showcased varied performance metrics in Mexico on a unified platform, blending data from both iOS and Android. Here's a detailed look at their weekly downloads, revenue, and active user trends.

World of Peppa Pig: Kids Games saw a fluctuating yet overall positive trend in weekly revenue, peaking at approximately $684 in the week of December 19. Weekly downloads experienced a dip mid-quarter, bottoming out at around 5.3K in early December before rebounding to nearly 18K by the end of the quarter. Active users mirrored this trend, with a low of 33.4K in early December and recovering to 51.7K by the last week of December.

For Epic Prankster: Hide and shoot, weekly revenue remained relatively stable, with a high of $151 in mid-October. Downloads showed a steady increase, culminating at about 12.7K in the final week of December. Active users followed a similar pattern, reaching a peak of 24K in the same week.

Peppa Pig: Polly Parrot did not generate any revenue but maintained a consistent download rate, closing the quarter with 8.6K downloads. Active users remained stable, ranging between 18K to 23K throughout the quarter.

MY LITTLE PONY: MAGIC PRINCESS experienced a steady increase in weekly revenue, peaking at approximately $753 in late October. Downloads also saw a gradual rise, reaching nearly 6.8K by the end of December. Active users remained relatively stable, fluctuating between 55K and 61K.

Lastly, PJ Masks™: Moonlight Heroes had minimal revenue changes, with the highest being $17 in late October. Downloads were consistent, ending the quarter at about 5.9K. Active users remained steady, averaging around 34K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.